The latest data from Sensor Tower shows the revenue and download rankings of Chinese mobile game products in overseas markets in April 2024.
Note that this report only counts app store IAP and does not include ad monetization and third-party Android channel revenue in China. The list of foreign mobile game revenue in April is announced in the photo below.
Last War: Survival Game from FirstFun maintains stable version updates and advertisements. In April, the game’s advertising market share ranked first in the cross-platform mobile game market in the US and Korea. At the same time, driven by exciting activities such as the Food Festival, surging in-app purchases helped revenue increase by 16%, ranking first in the overseas mobile game revenue list and sales list. collect Chinese global 4X strategy mobile game.
Sensor Tower data shows that since Last War: Survival Game was released in August 2023, the game’s innovative casual shooting combination has achieved outstanding results, while revenue and scale Active user base has maintained growth for 8 consecutive months.
At the end of April, Genshin Impact released new version 4.6. With the launch of new storylines, settings and prayer activities such as the limited 5-star character Arecino, the game’s daily revenue skyrocketed 53% during this period, firmly ranking 6th on the revenue and reach list. to 2nd place on the growth list.
Lilith launched the new team-based RPG game AFK Journey at the end of March. Building on the overseas sales of the previous game Sword and Expedition exceeding 1 billion USD, AFK Journey has improved the story, characters, gameplay as well as art style. The game has made a major breakthrough in high-quality ad synchronization across platforms like TikTok, Instagram, and YouTube. Revenue grew rapidly in its first month of launch, surpassing Rise of Kingdoms to become Lilith’s highest-grossing game, ranking 10th on the revenue list.
On April 17, Youxing Network’s Sparrow Soul and Blue Files launched a limited-time event. With the special launch of effect costumes, Sparrow Soul’s one-day sales reached its peak, increasing 312% over the previous month, returning to 18th place on the sales list and rising to the top spot. 4th on the growth list.
In early April, NetEase launched the Chinese version of the street basketball mobile game All-Star Streetball Party in the mainland market, Taiwan, Hong Kong and Macau. With the influence of NBA games and star player IPs, the game has topped the downloads on App Store and Google Play in the Chinese Taiwan market, becoming a mobile game with high downloads highest revenue growth in the above markets in April, and also entered the growth list with the 5th position.
Moonton Technology’s fantasy role-playing mobile game Watcher of Realms was launched in the markets of Korea, Japan, Taiwan, Hong Kong and Macau at the end of March. At the same time, the game’s revenue performance in the European and American markets was stable, during this period increased by 50% compared to the previous month, ranking 6th on the growth list.
